For cancer patients and their families, information isn't just information – it's a lifeline. Through extensive user research, I discovered that patients needed personalised, trustworthy information with precise control over what they engaged with. Some wanted to know everything about side effects; others couldn't bear to read about prognosis yet. The solution wasn't just about clarity; it was about creating pathways that respected each person's emotional journey alongside their medical one.
Phone
+44 (0)755 401 2533
Email
adrie@adrie.co.uk
I’m interested in projects where I can continue to make life better for millions of people through content that truly serves human needs. If that aligns with your organisation’s mission, I’d love to talk.